SMUD and Uber Partner to Bring Electric Vehicle Incentive and Outreach Program to Sacramento
FOR IMMEDIATE RELEASE
June 22, 2018
SACRAMENTO - Today, SMUD and Uber announced a partnership to bring more shared, electric mobility to Sacramento through the EV Champions Initiative. This pilot program empowers electric vehicle (EV) drivers to educate riders about the benefits of EVs, provide incentives to expand EV trips, and explore ways to leverage ridesharing to facilitate a greener future for our cities. SMUD and Uber will work together to address the unique challenges faced by shared-use EV drivers and to scale the benefits that EVs can bring to Sacramento.
Under the program, SMUD will provide a per-trip incentive to Uber driver-partners completing trips in a zero-emission vehicle (ZEV) within their service area. SMUD will also provide Uber ZEV driver-partners who join the program with access to free charging through their network of fast charging stations. PHEV and BEV drivers taking trips outside of the SMUD coverage area will still receive a per trip incentive from Uber.
“SMUD sees considerable value in this initiative as a way to build awareness among both Uber drivers and passengers of the value of electric vehicles ultimately leading to increased adoption of EVs,” said Arlen Orchard, SMUD CEO. “As we transition to a low carbon economy, we believe shared, electric mobility will play a crucial and very visible role in reducing greenhouse gas emissions associated with the transportation sector.”
The program will also provide in-app features built specifically for EV drivers, starting with a 30 minute trip notification to relieve the range anxiety EV drivers face. Plug-in America will also distribute information on resources, incentives and programs to drivers and riders. Uber riders that are matched with an EV may also have access to in-car materials, as well in-app and post-trip messaging about the benefits of EVs and importance of electrification.
Uber launched the EV Champions Initiative on Tuesday, June 19 in seven cities -- Austin, Los Angeles, Montreal, Sacramento, San Diego, San Francisco, and Seattle -- in partnership with leading electric vehicle (EV) adoption experts and utilities. The program builds off the success of existing pilots in Pittsburgh and Portland, with the goal of providing at least 5 million EV rides over the next year on the Uber app.
“We are committed to facilitating reliable transportation for everyone, everywhere and making our cities more efficient and less reliant on personal car ownership. One important part of realizing this vision is increasing electrical vehicle (EV) adoption,” said Adam Gromis, Uber’s Global Head of Sustainability. “We are thrilled to partner with SMUD, our local utility and a true expert organization leading cutting-edge emissions-reducing investments and innovations. We are excited to bring this program to the Sacramento community.”
More information about the EV Champions program can be found at Uber’s EV Champions Initiative.